User Rights API: Automated erasure of personal data

The new User Rights API allows you to automate personal data erasure requests (LGPD/GDPR) on the VTEX platform.

Agent Builder: More control over agent configuration and knowledge base

Agent Builder now includes seven improvements that reduce reliance on the CLI and provide greater control over AI providers, messages, components, and the knowledge base.

Credit Wallet: track the credit that offsets your Master Data charges

Track your Credit Wallet through the new Credits page in the VTEX Admin and see how it offsets Master Data charges.

Master Data: Bulk document deletion via API

In open beta, you can bulk delete all documents in a Master Data entity that match a filter, reducing your billed storage volume.

VTEX CX Platform: support for BSUID and WhatsApp usernames

VTEX CX Platform now identifies WhatsApp contacts by BSUID, keeping conversations and automations active even without a phone number.

Black Friday 2026: Get your store ready with our best practices guide

Follow our recommendations and exclusive tips to prepare your store for Black Friday 2026.

Google Shopping: regionalization of the integration

Budget Pacing now available in VTEX Ads

Budget Pacing allows VTEX Ads campaigns to automatically redistribute their budget over the course of the cycle, eliminating the need for manual daily budget adjustments.

VTEX CX Platform: WhatsApp automation execution logs

The new Logs tab in WhatsApp automations records every send with template, contact, order, and status, and allows you to filter, view error JSON, and export data.

Intelligent Search: Facets, keywords, and special character improvements

Intelligent Search received improvements to facet visibility, keyword generation, and special character handling, along with a fix for a bug in the English-language parser.

Intelligent Search: OR search results now ranked by relevance

OR search results are now ranked by overall search relevance, instead of by the number of matching words.

Intelligent Search: Synonym conflict detection

Intelligent Search now indicates when a term is already covered by another synonym, helping you avoid duplicates and relevance conflicts.

Exporting organization data in B2B Suite

Stores using B2B Suite can now export data on organizations, cost centers, addresses, and users to spreadsheets to audit these configurations in bulk.

Privacy and security: ISO/IEC 27701 recertification and updates to DPA and subprocessors

New Impression Share metrics in VTEX Ads

VTEX Ads now displays three impression share metrics, which show how much of the eligible opportunity was captured and how much was lost to rank or budget.

Breaking change: New required permission for the Availability Notify app

As of September 21, 2026, the Download Notification Requests permission will be required to download, process, or delete notification requests from the Availability Notify app

Orders: New orders listing available in open beta

The VTEX Admin now features a new version of the orders listing, available in open beta upon request.

Orders: New item-level promotion view (open beta)

The Orders module now shows which promotions were applied to each order item. This feature is available in open beta upon request.

Discover the new VTEX Sales App Extensibility

New order configuration experience in the VTEX Admin

The order and checkout configurations page is now an independent, faster experience in the VTEX admin.