This feature is in beta, which means that we are working to improve it. If you wish to migrate your store to the new page, please contact our Support.

To add a product in the VTEX Admin, you need to complete the Product & SKUs forms. Follow the steps below to access the new experience of adding products and SKUs:

1. In the VTEX Admin, go to Catalog > Products & SKUs.
2. Click + Add Product.
3. Complete the product form fields.
4. Click Save or go to the SKUs tab if you want to add SKUs to this product.

Product form fields

On this page, you will enter the information required to add a product. See below for more details on the fields you must complete in each form section.

• Product name: Name of the product you are adding. Use simple words, avoiding other languages or complex writing. This field is crucial for SEO and must respect the 150-character limit. Required field.
• Substitute words: Synonyms of terms related to the name given to your department or category. For example: "Television" can be replaced by "TV" or "Teevee". This field is essential for a more comprehensive search and must respect the 8,000-character limit.
• Brand: Type in or search for the brand name. To do so, the brand must already be listed and active in your store. Required field.
• Category: Select the category to which the product belongs. To do so, the category must already be listed and active in your store. Required field.
• Reference code: Enter the unique combination of letters, numbers, or both for internal store identification.

• Description: Main information about the product. This should be a clear and simple product description for customers.

• Product URL: Used to create the product URL. Required field. For more information, see the article How to define the URL for a product page?.
• Page title: Text that displays in the browser tab and corresponds to the title of the product page. This field is crucial for SEO.
• Meta description: Enter a brief description of the category. This field should not exceed 150 characters so that search engines can correctly display the full description on the results pages.

When completing the SEO information, a content preview will be displayed.

• Trade policies: Select the trade policies applicable to the product.
• Tax code: Enter the fiscal identification number of the product.

• Display on website: Select whether you want the product to be visible on the website.
• Show when out of stock: If enabled, the out-of-stock product will be displayed in your store with a Notify me field, in which the customer can enter their email to be notified when the product is back in stock.
• Priority in search order: Numerical value to set the priority on the search results page. For more details, see How does the Score field work?.

Depending on the category of the product created, fields may appear for you to complete in the Category attributes section. These fields are specifications you can add to your SKUs to give them characteristics.

Here's how to create your product specifications.

If you have created any required product fields, the product can only be activated after this specification has been completed.

If the product is not visible on your store after creating it, read the article Why is the product not visible on the website? to learn how to solve this problem.