VTEX has two search options - Legacy CMS Portal search and VTEX Intelligent Search. This article refers to the Legacy CMS Portal search. To learn more about VTEX Intelligent Search, see this track.

If you need to use in your products words that perhaps are not important for the search engine, several good practices exist:

• Use product specification, redirecting the search term to the filter.
• Use collection, redirecting the search term to a landing-page.
• Redirect the search term to a search context that makes sense (Category, brand or the product itself).

Learn how to set up redirection on the URL Mapping (301 Redirect) guide.